Tips, news, and updates from the UGC3 team.

Welcome to the UGC3 blog, where we share insights on what works in UK user-generated content to help brands and creators build content that actually performs.
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A practical guide on how to find UGC creators in the UK, including TikTok, Instagram, platforms, and outreach tips to help you choose the right creators.

A clear comparison of UGC creators vs influencers, including cost, reach, authenticity and when brands should use each approach.
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UGC terms explained for UK creators and brands, covering usage rights, organic vs paid usage, whitelisting, revisions and exclusivity.